Why Meter’s Varanasi brothers have to think beyond internet infrastructure to excel

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Sunil and Anil Varanasi love classic movies. Think: The 400 Blows, Citizen Kane, and Twelve Angry Men

Now, this isn’t what you’d necessarily expect, at least not at first glance. The brothers are the cofounders of Meter, an internet infrastructure startup focused on enterprises, and what they do is surface-level unsexy, deeply technical, and non-literary. 

But talking to the two of them, they’re both implicitly and expressly interested in where art meets technology. In the nearly hour-and-a-half I spoke to them on-the-record, we talked about why they believe the internet needs to be (and can be) an electricity-like utility, basketball’s GOATs—and what it means for something to be beautiful. When the Varanasi brothers told me they kept a list of movies they loved, I thought ‘sure.’ Then, less than an hour after getting off our Zoom, a log of dozens of their favorite movies was in my inbox. Among them: Sidney Lumet’s Dog Day Afternoon, half of Stanley Kubrick’s filmography, and all-time great Westerns like The Searchers.

It’s the kind of list kept only by patient cinephiles. So, I asked Sunil which ones he felt most applied to Meter. What he sent me via text starts: “Just like life is like a box of chocolates, so is Meter. Meter is a melting pot of experiences, talent, and ideas.”

Sunil then proceeded to answer in the form of a lifecycle metaphor for the company. François Truffaut’s The 400 Blows is about “coming of age and experimentation,” and that’s where it starts. 

“Truffaut masterfully shows the relentlessness and dissatisfaction of being young,” reads Sunil’s analysis, which I agree with. 

Then Sunil moves to classic Westerns—Sergio Leone’s masterpieces Once Upon a Time in the West and The Good, The Bad, and The Ugly, about “facing tough antagonists” and “losing our battles.” Stories of “relentless pursuit” and forward momentum also came up, like Citizen Kane and Spartacus, as did their admiration of Kubrick’s famously painstaking 2001: A Space Odyssey. (The spacecraft exteriors in 2001 were so realistic that they had to be cleared by NASA for security purposes.) 

There were a few others, but the one that stuck out to me is a text I’ve loved for most of my life: Amadeus, the 1984 movie directed by Miloš Forman and adapted from the play by Peter Shaffer. In his text, Sunil said that it felt applicable for its execution of “brilliant moments” and “in terms of admiration and inspiration.”

But Amadeus is many other things too: It’s about how the desire to be great can swallow you whole, about the fear of mediocrity, and about what it’s like to encounter someone else’s deeply sublime work. It’s about being able to see greatness in something because you have just enough knowledge to understand how impossible it is to achieve.

It’s a movie about envy and divinity, and the small things that take a piece of music—or anything else—and make it transcendent, not just good. Much like a piece of classical music performed by a grand orchestra, unless you know what you’re looking at, it’s hard to tell when something is truly great. And you often have to advocate for what you’re working on. And very few have so adamantly made the case for their art as Tom Hulce’s Mozart in Amadeus. In one scene, he frantically defends his opera to the Habsburg emperor: 

Sire, only opera can do this. In a play if more than one person speaks at the same time, it’s just noise, no one can understand a word. But with opera, with music…with music you can have twenty individuals all talking at the same time, and it’s not noise, it’s a perfect harmony!

And in some ways, it’s an especially salient moment for that thought: Fortune has the exclusive on Meter’s new product, Command, and we utilized it as a chance to get the company’s brother cofounders in a rare on-the-record interview. Amadeus is about drawing the lines between recognition, excellence, and transcendence. And it’s too early to know where Meter’s story will land, but Command is clearly a microcosm of where the company is headed: It’s a product with many underlying parts, but the goal is harmony.

Read the whole story here

See you tomorrow,

Allie Garfinkle
Twitter:
@agarfinks
Email: alexandra.garfinkle@fortune.com
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VENTURE DEALS

DEFCON AI, a McLean, Va.-based intelligence software for military operations, raised $44 million in seed funding. Bessemer Venture Partners led the round and was joined by Fifth Growth Fund, Red Cell Partners, and others.

AstroForge, a Huntington Beach, Calif.-based asteroid mining company, raised $40 million in Series A funding. Nova Threshold led the round and was joined by 776, Initialized, Caladan, and others.

Eppo, a San Francisco, Calif.-based experimentation platform, raised $28M in Series B funding. Innovation Endeavors led the round and was joined by Icon VC and existing investors Menlo Ventures and Amplify Partners.

Redo, a Draper, Utah-based shopping returns management software, raised $24 million in Series A funding. Pelion led the round and was joined by Cervin, Epic, Kickstart, Aglaé Ventures, and angel investors.

Reliant AI, a Montreal, Canada-based AI-powered data analytics software provider, raised $11.3 million in seed funding. Tola Capital and Inovia Capital led the round and were joined by angel investor Mike Volpi.

Clarium, a New York City-based healthcare supply chain management company, raised $10.5 million in funding. General Catalyst led the round and was joined by Kaiser Permanente Ventures, Texas Medical Center Venture Fund, and Yale New Haven Health.

Allstacks, a Raleign, N.C.-based software engineering intelligence platform, raised $10 million in Series A funding. Quadri Ventures led the round and was joined by M12, Companyon Ventures, Clutch VC, and others.

Power to Hydrogen, a Columbus, Ohio-based clean energy technology company, raised $10 million in Series A funding. Rev1 Ventures and Worthington Enterprises led the round and were joined by Finindus, JERA, Asahi Kasei, and others.

Beyond Math, a London, England-based AI-powered engineering simulations platform, raised $8.5 million in seed funding. UP.Partners led the round and was joined by Insight Partners and InMotion Ventures.

Sorella Labs, a San Francisco, Calif.-based on-chain market technology company, raised $7.5 million in seed funding. Paradigm led the round and was joined by Uniswap Ventures, Nascent, and Robot Ventures.

Cassidy, a New York City-based business automation platform, raised $3.7 million in seed funding. The General Partnership led the round and was joined by Neo, Comma Capital, Spacecadet Ventures, angel investors, and others.

PRIVATE EQUITY

BV Investment Partners acquired a majority stake in Kami, an Aotearoa, New Zealand-based classroom engagement and teacher productivity content provider. Financial terms were not disclosed.

RESA Power, backed by Investcorp, acquired High Voltage Electric Service, an Albany, N.Y.-based electrical testing company. Financial terms were not disclosed.

Rise Growth Partners, a portfolio company of Charlesbank Capital Partners, acquired a minority stake in Bleakley Financial Group, a Fairfield, N.J.-based wealth advisory and financial planning firm. Financial terms were not disclosed.

The Vistria Group recapitalized Soliant, an Atlanta, Ga.-based workforce solutions provider for the education and healthcare sectors. Financial terms were not disclosed.

EXITS

BBB Industries, backed by Clearlake Capital Group, acquired All Star Auto Parts, an Orlando, Fla.-based automotive replacement parts provider, from Atlantic Street Capital. Financial terms were not disclosed.

OTHER

Sixth Street acquired Caliche, a Houston, Texas-based underground gas storage and carbon sequestration-focused acquisition and development company. Financial terms were not disclosed.

PEOPLE

Advent International, a Boston, Mass.-based private equity firm, appointed Dave Hickey as operating partner. Previously, he was at Becton, Dickinson and Company.

Garnett Station Partners, a New York City-based principal investment firm, hired Dan Lee as a partner. Previously, he was at Comvest.





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