ELLE Beauty: Capturing The Essence Of The Quintessential Mumbai IT Girl Through Her Luxurious And Beauty Lifestyle Essentials – Elle India

The Mumbai IT girl, much like the city itself, is a blend of tradition and modernity. She is a force to be reckoned with—confident, dynamic, and effortlessly chic. Her beauty regimen is meticulously curated to combat the city’s humidity and pollution, ensuring she remains radiant amidst the chaos. This modern belle navigates the fast-paced lifestyle with a grace that reflects the city’s vibrancy and diversity.

Her Essentials

On Erika Packard: Cotton poplin shirt, Flower flounce skirt, both by Louis Vuitton. Pretty in pink hoops by Isharya.

What does the city girl carry in her bag? It’s a treasure trove of luxury and practicality, balancing her demanding lifestyle with impeccable style. Among her essentials, you’ll find:

Charlotte Tilbury Airbrush Flawless Finish: Perfect for quick touch-ups and keeping her look fresh throughout the day.

Dior Addict Lip Glow: For a subtle tint and intense glossy hydration.

MAC Ruby Woo: The iconic red that suits any occasion.

Secret Alchemist Calm Anxiety Reliever: An aromatherapy solution for those stressful moments.Scented Hand Sanitiser by Bath & Body Works: Keeping hygiene chic with a fragrance that lingers.

Cute Water Bottle: Hydration with sustainability!

A Portable Fan: To beat the Bombay heat with style.

Planner: Because she knows the power of staying organised.

Her Makeup And Skincare Shelf

The Mumbai girl’s vanity is a testament to her dedication to skincare and beauty. Her shelves are lined with products that reflect her need for both a little boujee-ness and high-performing effectiveness.

On Erika Packard: Waist coat, pants, blazer and mules, all by Tod’s. Blue shell hoops and gold Melon cuff, both by Isharya.

Top Shelf

PAC Twist & Lift Mascara: For voluminous, lifted lashes that make a statement.

Forest Essentials Advanced Soundarya Serum: A nightly ritual for a luminous complexion by morning.

Dr. Barbara Sturm’s Hyaluronic Serum: For an instant hydration boost that combats the city’s drying air.

Middle Shelf

On Erika Packard: Vlaze denim set by Two Point Two. Theen classic hoops, Pandaia ring and Ripple ring, all by Misho. Metallic heels by MODAX SHOES.

Sunday Riley Good Genes: An exfoliating treatment that brightens and clarifies her skin.

Clinique Moisture Surge: Lightweight hydration perfect for Mumbai’s climate.

NARS Radiant Creamy Concealer: Covers up late nights and early mornings seamlessly.

Bottom Shelf

On Erika Packard: Waist coat, pants, blazer and mules, all by Tod’s. Blue shell hoops and gold Melon cuff, both by Isharya.

Bioderma Sensibio H2O: A gentle yet effective makeup remover.

Neutrogena Hydro Boost Water Gel: Lightweight hydration perfect for Mumbai’s climate.

NARS Radiant Creamy Concealer: Covers up late nights and early mornings seamlessly.

Her Appointments

On Erika Packard: Third-eye cropped tank top and sari workwear skirt, both by No Grey Area. Metallic grey Ameel choker by Eurumme Jewellery. Dune heels by PRISCA.

Maintaining her impeccable look requires regular visits to her trusted beauty experts. The Mumbai IT girl knows the im-portance of investing in top-tier treatments and consultations to keep her skin and hair in pristine condition.

Dermats: Dr. Jamuna Pai’s SkinLab for advanced skin treatments, including chemical peels and laser therapies.

Salons: Jean-Claude Biguine for hair and nail pampering, ensuring her locks are always photo-ready.

Facials: The signature HydraFacial at Skin Story Clinic, perfect for that instant glow before a big event.

Special Treatments: Laser hair removal sessions at Kaya Clinic, ensuring smooth, flawless skin.

Her Workout

Her fitness regimen is as dynamic as her lifestyle. She seamlessly blends high-intensity workouts with mindful practices, ensuring she stays fit and centred.

On Erika Packard: Vlaze denim set by Two Point Two. Theen classic hoops, Pandaia ring and Ripple ring, all by Misho. Metallic heels by MODAX SHOES.

Weekdays: Kickstarts her day with high-intensity work-outs at I Think Fitness, a haven for fitness enthusiasts.

Weekends: Embraces the calming yet strengthening practice of Pilates at The Pilates Studio by Namrata Purohit, where she hones her core strength and flexibility.

Monthly Rituals: Treats herself to a rejuvenating session of aerial yoga at The Yoga House in Bandra, combining fit-ness with mindfulness for a holistic approach.

Her Hair Care Routine

The humid, salty air of Mumbai can be challenging, but the Bombay IT girl knows how to keep her locks luscious. Her hair care routine is meticulously designed to protect and enhance her hair, ensuring she always looks her best.

On Erika Packard: Waist coat, pants, blazer and mules, all by Tod’s. Blue shell hoops and gold Melon cuff, both by Isharya.

Shampoo: Kerastase Discipline Bain Fluidealiste to tame frizz and add shine.

Conditioner: Olaplex No. 5 Bond Maintenance Conditioner for deep nourishment.

Hair Masks: Moroccanoil Intense Hydrating Mask once a week to maintain moisture.

Heat Protection: TRESemmé Keratin Smooth Heat Protection Spray before styling.

ELLE India Editor: Ainee Nizami Ahmedi; Photographer: Karan Kumar Sachdev; Beauty Editor: Kannagi Desai; Jr. Fashion Editor: Shaeroy Chinoy; Model: Erika Packard managed by One Digital Entertainment; Hair & Makeup: Tereza Sofie Sherpa managed by Inega; Bookings Editor: Rishith Shetty; Assisted by: Vaishnavi Misra (styling), Khushi Nagpal (bookings); Location Courtesy: Mag St. Colaba.

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